Partnership with UNESCO


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Sundarbans National Park: the 17th site supported by Jaeger-LeCoultre

Located in part of the Ganges Delta (India), southwest of Calcutta and north of the Bay of Bengal, Sundarbans National Park was inscribed on the UNESCO World Heritage List in 1987. The site is known to be one of the last remaining habitats of tigers. The Sundarbans, covering some 10,000 sq. km. of land and water, is part of the world’s largest delta, formed by sediments deposits by three major rivers, the Ganges, Brahmaputra and Meghna, that converge on the Bengal Basin. This is the site of the world’s largest region of mangrove forests, and the only one inhabited by tigers. The sea mammals that frequent the Sundarbans tidal waters include the Ganges dolphin, the Indo-Pacific humpback dolphin and the finless porpoise. The region also has a wealth of bird life including black-necked storks. Finally, this park is also an important habitat for a huge variety of reptiles, such as the estuarine crocodile. Jaeger-LeCoultre invites you to view the photo reports and videos on the Sundarbans National Park from March 12, 2010 on the websites of The New York Times and International Herald Tribune. At any time you can learn about the marine sites supported under the Tides of Time partnership. Listen to the interviews with Jérôme Lambert, CEO of Jaeger-LeCoultre, and watch these videos on jaegerlecoultreclub, Jaeger-LeCoultre’s Official You Tube channel. Through its global “Making Time More Beautiful” project, Jaeger-LeCoultre is committed to supporting various local and international causes linked to sustainable development. With this in mind, Jaeger-LeCoultre has entered into a three-year partnership with the UNESCO’s World Heritage Centre and with the International Herald Tribune in order to provide support for various endangered sites. The first year of the partnership has seen the implementation of some ambitious projects: eight sites have already been supported and public awareness has been heightened with regard to the threats facing these regions. Jaeger-LeCoultre is pleased to announce its second “Tides of Time” online auction in support of UNESCO’s World Heritage Sites that will run from March 18 to 24 2010. All proceeds from the auction will go to Sundarbans National Park in India. Bid in the auction. This second year is already proving to be even more informative with the addition of eight new sites including: • Sian Ka’an (Mexico) • Everglades National Park (United States) • Aldabra Atoll (Seychelles) • Venice (Italy) • The Wadden Sea (Germany/Netherlands) • Valdes Peninsula (Argentina) • Shiretoko (Japan) Extended coverage of the event is now on-line in LeClub. Click here to join LeClub.