Reverso in the feminine mode: a watch graced with unique style and savoir-faire

02.08.12

  • Valextra and Jaeger-LeCoultre
To mark the 80th anniversary of the Reverso, Jaeger-LeCoultre celebrated femininity by unveiling a new interpretation of its iconic watch: the Grande Reverso Lady Ultra Thin, a model faithful to the very essence of the Reverso watch, embodying an ideal blend of tradition, style and elegance.

Each element in its name expresses all that it represents. Through its generous dimensions, this new watch intended as a tribute to its famous predecessor in 1931 displays proportions that have been subtly redesigned in the feminine mode, while remaining a Reverso that is recognizable at first glance.

Today’s watch is an indispensable accessory that keeps pace with trends.
In 2012, Jaeger-LeCoultre offers the ladies’ Reverso in a two-tone version combining pink gold and steel and a totally new bracelet created in partnership with Valextra.

With the same vision of creativity, Valextra and Jaeger-LeCoultre joined their expertise to dress the Reverso Lady Ultra Thin with a double tour strap presented in three colors inspired by the next fashion trends.

Valextra is an internationally renowned luxury Maison, it’s very name synonymous with a timeless style, challenging trends, exquisite craftsmanship and employing artisanal techniques of supreme quality and innovative design always adhering to functionality, fashioned in an exceptionally vast unique colour palette: the very incarnation of tasteful fashion.

Sharing the same values of tradition and perfection, Jaeger-LeCoultre and Valextra’s designers have joined their expertise to offer a new expression of the iconic Reverso for ladies.

At Valextra, luxury expresses itself in the detail, intricately crafted with utmost care: the exclusive, individually selected skins; the thread used for stitching; the hardware finishings.

Wearing the Grande Reverso Lady Ultra Thin expresses a certain vision of luxury, of glamour and appreciation for high-end watchmaking. It also conveys a taste for an independent attitude and for self-affirmation.

Finally, it pays homage to women’s dreams… because every woman wishes to be unique and is looking for a unique watch… And what could be more unique than to own a personalized watch associated with a unique savoir-faire of two unique Manufactures.