EXHIBITION
PRESENTING THE REVERSO STORIES EXHIBITION
Celebrating more than 90 years of Reverso, Jaeger-LeCoultre presents a multi-sensory exhibition retracing the history of this remarkable timepiece. An immersive retrospective exhibition travelling around the world. The Reverso Stories Exhibition explores the creative and cultural universe of this exceptional design through four themes, leading visitors on a journey through more than 90 years of timeless modernity.
Discover an exhibition in 4 facets:
- THE EXHIBITION: A HERITAGE IN FOUR CHAPTERS
- THE ARTISTIC EXPERIENCE: “SPACETIME”, AN ARTWORK BY MICHAEL MURPHY
- THE CULINARY EXPERIENCE: 1931 CAFÉ BY NINA MÉTAYER
- THE WATCHMAKING EXPERIENCE: ATELIER D’ANTOINE DISCOVERY WORKSHOP
THE EXHIBITION
AROUND THE WORLD
THE TRAVELLING EXHIBITION
ART INSTALLATION
“SPACETIME” BY MICHAEL MURPHY
At the heart of the exhibition, visitors will encounter Spacetime, an art installation by the American artist Michael Murphy. For those viewing Spacetime, the fascination lies in the subjective experience of moving around the work, observing its changing form as it coalesces from apparently random complexity into a vision of one of the world’s most recognisable timepieces. In this work, Michael Murphy has captured the beauty and precision of timekeeping and time-making in an original and fascinating way.
The art piece
1931 CAFÉ
THE 1931 CAFÉ BY NINA MÉTAYER
A unique chance for a full immersion into the style and ambiance of the period when the Reverso was born. At the end of the Exhibition, visitors will experience the 1931 Café, a quintessential expression of Art Deco style paying homage to Reverso, the icon of Art Deco design. Completing the design of the 1931 Café, a special menu of cakes and pastries has been created by French Chef Nina Métayer, inviting guests to experience the world through different flavours, as well as to enjoy pastries that have been elevated to a finely handcrafted art form.
AN HOMAGE TO ART DECO
WATCHMAKING EXPERIENCE
THE REVERSO STORIES DISCOVERY WORKSHOP
To complete the exhibition, an Atelier d’Antoine activation has been specially presented outside Jaeger-LeCoultre’s Manufacture, giving visitors the opportunity to enjoy a unique adventure with the Reverso. Explore the origins of the Reverso case with The Reverso Stories Discovery Workshop – a rare opportunity to gain deep insight into the Reverso archives and a variety of models. Guided by an expert, participate in a hands-on watchmaking course, revealing the secrets of the Jaeger-LeCoultre icon.
What's next
The story continues

